All posts tagged: video marketing

5 Shocking Statistics That Will Change the Way You Sell

Reality check. We’re not living in the Information Age anymore. Newspaper and banner ads have long been forgotten across sales marketing meetings around the world. Our most basic vehicle for communicating and information gathering, text, is now being replaced with video, emojis, GIF’s, augmented reality, and voice assistants.

This is all fine and good… unless you’re not along for the ride. Having to reevaluate your style of selling to reflect the latest generation and technologies is inevitable. These five stats will give you a nice jump start into the current era. Take them in and be sure you’re mirroring the changing of age to improve your sales and marketing strategies.

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Video of the Month Lands Next-Day Sale

His passion is infectious, his knowledge undeniable, his energy moves people to action… he is Al Baker of Deery Brothers Iowa City!  

Deery Brothers has been using Authntk Walkaround Videos since 2015 and they’ve been seeing great results (see Deery testimonial video here). Al Baker has been in the auto industry for 25 years, and averages 20-25 vehicles sold per month. If you’ve never met Al or watched one of his videos, hang onto your hats and enjoy the ride!

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[VIDEO] in the Subject Line: How to Increase Your Email Open and Click-through Rates

According to a 2015 report by HighQ, 2015 The Year of Video Marketing, adding the word “video” to your subject line can have a dramatic increase in your email engagement.

The report states that email open rates are boosted 19%, there is a 65% increase in click-through rate and unsubscribes are reduced by 26%. 

Let me go ahead and say that again… Just by sending a video via email, and including “video” in the email subject line:

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